Aetna/Coventry 2019 Provider Campaign
Generate awareness of Aetna’s Medicare products and partnership with local providers and encourage attendance for provider events
General Market, Hispanic, Haitian, Polish, Chinese; A65+
Simplify Aetna Medicare RTBs and Provider’s experience to convey value of partnership
MethodGroupe worked with several providers across the Florida and Pennsylvania markets to version event Flyers, DM and Postcards, by provider (for 10 events). We also handled the versioning of Aetna/Provider co-branded acquisition collateral including Benefits Checkup Postcards, Business Reply Cards, Editable Event Flyers, Provider Affiliation Postcards and Window Clings for assorted providers.