MethodGroupe has partnered with the Medicare giant for over 5 years across various campaigns and initiatives, producing a large body of work for prospects in both Hispanic and General Markets. These efforts include strategic, media planning & creative development for TV, Newspapers/FSI, DM, Radio, Outdoor, Social, and Digital Display ads amongst others. We also developed and piloted a unique cost-sharing program and microsite which offered co-op marketing packages for co-branding with providers within their network.
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