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Remembering Kobe Bryant Off The Court—In Marketing And Film

Kobe Bryant jersey

Kobe Bryant was more than just a great basketball player, he was an incredible marketer with amazing vision to engage consumers to his brand and what he represented.

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Direct-response advertisers report some early success with Snapchat’s dynamic ads

Snapchat on iPhone

Snapchat has just added a new method of adertising for companies called Dynamic Ads. Check out this story to see what this might entail for the future of Snapchat!

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The future of media quality in digital advertising

tessellation pattern

Quality of digital advertising is getting better and better as the years go on. Check out this article to see what digital marketing trends are expected to happen in the near future.

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Spotify latest platform to halt political ads

American Flag

Spotify will now join the likes of other digital platforms and will officially stop running political ads. See how this will affect their business.

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